
Total Runtime: 90 minutes — Completely self-paced. Watch on any device.
The free guide gave you the 5 core psychological principles.
But knowing about curiosity gaps and emotional triggers isn't enough.
You need to see exactly how to use them in your actual campaigns.
That's where this mini course comes in.
In just 90 minutes, we'll walk through real campaigns,
break down the psychology behind what makes them work,
and show you how to implement these techniques in your own store.
Curiosity-Driven Subject Lines
Watch me write 10 different subject lines for the same email using curiosity psychology. You'll see my exact thought process and learn the formulas that work for welcome emails, abandoned carts, and promotional campaigns.
Emotional Email Framework
I'll break down 3 high-performing emails from real ecommerce stores, showing you exactly which emotions they trigger and why it works. Then you'll get the fill-in-the-blank template to create your own.
Social Proof That Sells
Learn the 3 best places to add reviews and testimonials in your emails (most people get this wrong). I'll show you real examples and give you the exact copy formulas to make social proof feel natural, not forced.
Building Commitment Sequences
I'll walk you through a complete 5-email welcome series that uses micro-commitments to turn subscribers into buyers. You'll get the email templates and the psychology breakdown for each message.
Creating Anticipation
+ Open Loops
Watch me plan and write a 3-email campaign sequence using the Zeigarnik Effect. You'll see how to create cliffhangers that keep people engaged without feeling manipulative.
Total Runtime: 90 minutes — Completely self-paced. Watch on any device.
Free Guide
✓ Explains the 5 psychological principles
✓ Basic examples of each technique
✓ Theory and concepts
✗ No video walkthroughs
✗ No templates to customize
✗ No real campaign breakdowns
✗ No step-by-step implementation
Mini Course
✓ Everything in the free guide PLUS:
✓ 90 minutes of video training
✓ Watch me write emails from scratch
✓ Real store campaign breakdowns
✓ Fill-in-the-blank email templates
✓ Subject line formulas you can copy
✓ Complete welcome series blueprint
🎯 Bonus #1
Value: $17
Email Swipe File
15 high-performing emails from real stores with psychology breakdowns
📧 Bonus #2
Value: $27
Subject Line Formula Sheet
20 plug-and-play templates for every type of email
✅ Bonus #3
Value: $12
Email Psychology Checklist
Review any email before you send to make sure you're using the right psychology
Total Value: $83 — Yours today for just $7
90 minutes total, broken into 5 bite-sized lessons (15-22 minutes each). You can watch at your own pace and revisit any lesson anytime.
Yes! The psychological principles work for any ecommerce niche. I show examples from fashion, beauty, home goods, and more. The templates are designed to be customized for any product.
Absolutely. While some examples reference Klaviyo, the email psychology and templates work in any platform (Mailchimp, Omnisend, ActiveCampaign, etc.).
Forever! Watch the videos as many times as you want. Plus, you'll get any future updates at no additional cost.
You're protected by our 3-day money-back guarantee. If you watch the course and don't think it'll help your email marketing, just email us for a full refund.
In 90 minutes, after completing the Mini Course, you'll know exactly how to apply email psychology to every campaign you send.
30-Day Money-Back Guarantee • Instant Access • One-Time Payment
Total Runtime: 90 minutes — Completely self-paced. Watch on any device.
